I am going to share with you the basic steps of making a fan page on Facebook, Using LikeThisFanPage as an case study.
Now here we can see there are two options. The first option is an “Community Page” and the second option is a “Official Page”. If you are going to be creating a fanpage for a business or a brand then you should be creating an “Official Page”.
However, if you are going to be targeting a niche market then I would create a “community page”. For this case study a community page was used for “LikeThisFanPage“
2. You need to edit your Facebook Fan Page
Now once you enter the title of your Fanpage you should see a screen that looks like this.
Now this is the part where you need to edit your Fanpage and fill in the info. I would start off by including an image that relates to your business or website. You can also include a landing page which is created using Facebook Markup Language (FBML) as a welcome page or a promotional page to let customers know more about your business and what you have to offer. You can find more information on how to build a facebook landing page – Click here
That’s the basics of how to make a fan page on Facebook, their are other elements like adding Facebook applications such as surveys, coupons, video, events etc. You can find out more about Facebook applications - Click here
Protecting your brand or identity is becoming increasingly important for users and businesses that engage in online communication. If you don’t have your brand name or username set up in social networks yet, you can check to see what social networking sites have your desired username available.
KnowEm provides a basic free service that allows you to search more than 300 social media networks for your desired username to see what’s out there and what has already been taken.
KnowEm also provides a subscription and paided social network set up services, where staff will register your desired username across 150 of the top social websites, set-up your profile, avatar, bio/description and URL.
I’m not sure how many individuals or businesses will be prepared to have the sign-up process done for them.
Let me know what you think?
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